There is No Such Thing As a Static Website!
The internet has been around for more than 2 decades. It has transformed the way we do business. Just like a telephone number, any business worth its salt needs to have a website. (Well, I am not talking about your grocery store here since that will work regardless of whether it has a website or not.) In India, everything comes late. This includes the “awakening” of the Indian businessman to the fact that his business needs a website. There are several reasons for them to have a website but the most common one is : “We need to write something on our visiting cards and brochures otherwise what will people think?” I sincerely feel that this mindset definitely needs to change. While this reason is good, the businesses should also see that their website is also bringing them business.
Websites are not being used as business generating tools.
However, it is slightly ironic that while on one hand, they want to have a simple “5″ page website which they can print on their visiting cards, they also want their site to be among the top 10 results in Google for a given set of keywords.(Although I did come across one person who wanted his site to be among the top 10 results for every single keyword imaginable including “porn”. And this was for the foundation of one of India’s top cricket players!!!)
Here’s the bad news: It can’t be done. If you have a simple website consisting of 5 pages only then just forget about it. You can never be in top 10 results. Period. And if you aren’t search-able, what good is having a website anyway?
Relying solely on search engines for visits is also a risky proposition. This is because putting all your eggs in one basket is never a good thing. (Not that it will ever happen, but where will your business be if it relies ONLY on Google, if one fine day, Mr Page decides that I would now like to enjoy my wealth only and it’s time to shut down Google.)
Gone are the days when you could be found only by search engines
This is the time of social media. I find most of the new and interesting content on the web through other people who are sharing it on facebook, twitter, buzz etc. I use search engines when I have to find a highly specific content on the web. Most of the times, it is my friends who are feeding content to me. And with the recent updates in the Google search algorithm, Google likes it very much when people share some link on social media. Thus in a way,
Google Rank of Your Website? Social Rank
This means that if you are able to make a good presence of drugs online your website in the social media, search engines are likely to take notice. Now as a business owner, if yours is a 5 page website only, then take it from me, you are very likely to hesitate in sharing anything on your site with your friends on Facebook. Besides, there is only so many times you can shove a “About Us” page down the throats of your facebook buddies! Levitra efectos
There is only so many times you can shove a “About Us” page down the throats of your facebook buddies!
So what do you need to do if you wish for people to find your website by any and every means?
Firstly, you need to get rid of this static website mindset. There is no such thing as a static website. Static websites are pretty useless. So if you are looking to get a website created, ALWAYS go for one which you can easily update!
Update Your Website as Often as possible: Search Engines like those websites whose content is updated frequently. Content is like a finger poking the search engine crawler to come and visit the website.Thus if you wish to have a successful website, you MUST update its content as frequently as possible.
Your website is not a brochure. It’s a magazine
So what can your content be about Venta de levitra ?
- It should be related to your business.
- It should educate your target market about your business. When you give away free knowledge, your target market is very likely to trust you more and respect you as an authority.
- What’s happening in the world which is related to your business.
To conclude, if you cannot update your website frequently, you should not even HOPE to be in Google top 10.